1870 – Helena Rubinstein born on the 25th of December in Kraków, Poland, Austria, Hungary. She was a cosmetician, business executive, and philanthropist. She founded Helena Rubinstein, Inc., a leading manufacturer and distributor of women’s cosmetics. Rubinstein was one of eight daughters of a middle-class Jewish family in Poland.
1890 – She studied medicine briefly in Switzerland before journeying to visit relatives in Australia. There, the lack of cosmetics, particularly skin-care products, prompted her to open a small shop in Melbourne to sell creams and the like, which at first she imported from Europe and later began manufacturing herself.
1908 – She then returned to Europe and studied dermatology with several leading authorities before resuming her business then later opened an elaborate beauty salon in London.
1912 – Opened another salon in Paris. From the beginning her clientele consisted of wealthy and aristocratic women, many of whom broke social custom in patronizing her salons.
1914 – She opened a salon in New York City, and over the next several years salons appeared as well in Chicago, Boston, Los Angeles, and other American cities. From that date she spent an increasing portion of her time in the United States.
1917 – Began the wholesale distribution of her products, an enterprise that, together with manufacturing, was eventually to become the predominant activity of her business. The chemists and researchers whom she employed developed hundreds of new and improved beauty aids, among which were the first line of medicated skin-care products.
1953 – With a personal fortune estimated at $100 million, Rubinstein was prominent in international society and maintained homes in cities around the world. A patron of the arts, she established the Helena Rubinstein Foundation to coordinate her philanthropies, including gifts to museums, colleges, and institutions for the needy, particularly women and children.
1965 – Died on the 1st of April in New York, New York U.S.