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Bradham, Caleb (Caleb)

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Born: 1866 AD
Died: 1934 AD, at 67 years of age.

Nationality: American
Categories: Inventor

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1867 - He was a pharmacist, born in Chinquapin, Duplin County, North Carolina on the 27th of May.

         - He graduated from the University of North Carolina at Chapel Hill and attended the University of Maryland School of Medicine.

1890 - He dropped out of the University of Maryland School of Medicine, owing to his father's business going bankrupt.

1898 - He invented the recipe a blend of kola nut extract, vanilla, and "rare oils" for what was initially known as "Brad's Drink," but that soon was renamed Pepsi-Cola.

1901 - On the 1st of January, Bradham married Charity Credle in New Bern.

1902 - On the 24th of December, the Pepsi-Cola Company was incorporated in North Carolina, with Bradham as the president.

1903 - On the 16th of June, the first Pepsi-Cola trademark was registered.

         - He moved his Pepsi-Cola production out of his drug store and into a rented building nearby.

1905 - Bradham began selling Pepsi-Cola in six-ounce bottles (up until this time he sold Pepsi-Cola as a syrup only), and awarded two franchises to North Carolina bottlers.

1904-1913 - He also served as an officer in the naval reserve for 25 years; he was named a lieutenant in the North Carolina Naval Militia, was promoted to commander and to captain.

1914 - He retired as a rear admiral. Additionally, he was appointed by Secretary of the Navy Josephus Daniels to the General Naval Militia Board.

1923 - Bradham had authorized Pepsi-Cola franchises in over 24 states; however, on the 31st of May, Bradham and his Pepsi-Cola Company declared bankruptcy.

1934 - Bradham died on the 19th of February, after succumbing to a long-term illness.


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Page last updated: 4:54pm, 23rd Aug '07